AI strategist. Innovation builder.
25 years helping organizations innovate — now focused on making generative AI actually useful for businesses. Former Amazon innovation lead. Author. Speaker.
From Amazon's innovation lab to your AI strategy
I spent 25 years inside companies like Amazon, Motorola, and Teva — not theorizing about innovation, but building the programs, running the workshops, and shipping the products.
When generative AI arrived, I realized the missing piece wasn't the technology — it was the strategic thinking. Now I help leaders stop treating AI as a science project and start treating it as a business tool.

AI Strategy & Advisory
Build your organization's AI playbook. From identifying high-value use cases to creating adoption roadmaps that get executive buy-in and deliver measurable results.
Speaking & Workshops
Keynotes and hands-on sessions that demystify AI and equip your team with frameworks they'll actually use. Customized for your industry and maturity level.
Think Big Newsletter
Weekly insights for leaders navigating AI. Leadership principles, business value frameworks, tool deep-dives, and the terminology that actually matters.
Things I'm experimenting with
I believe in building to learn. Here's what I'm tinkering with right now.
Innovation Co-Pilot
Can 25 years of innovation methodology be encoded into an AI assistant? Testing the boundaries of AI + human creativity frameworks.
AI-Powered Workshop Facilitation
What happens when you add real-time AI assistance to a Working Backwards workshop? Spoiler: it gets interesting.
Vibe Coding for Business
Building functional prototypes in hours using no-code and AI-assisted development. From idea to working product with plain language.
Your Experiment Here
Got a wild AI idea you want to explore together? I love collaborating on experiments at the edge of what's possible.
I talk about AI the way practitioners think about it.
Not hype. Not fear. Grounded in building real things.
Available as keynotes, workshops, or multi-day programs. Each session customized to your industry and context.
Business Value with AI
A practical three-tier framework for AI value creation: boosting productivity, creating new value through AI-enhanced products, and preparing for disruption.
AI Agents — What Executives Need to Know
What agents actually are, what they can and can't do, and what the strategic implications are for your organization.
Innovate Like Amazon
The Working Backwards methodology — start from the customer and work backward. Hands-on, not a lecture about Amazon.
AI-Powered Products
From identifying a customer problem to a working prototype in hours using no-code and AI tools. Product thinking meets vibe coding.
Building Mechanisms for Scale
Good intentions don't work — mechanisms do. Repeatable processes that drive scale, quality, and continuous improvement.