Blog

AI Agents

AI agents are software systems that can perceive their environment, make decisions, and take actions autonomously. They range from simple chatbots to fully autonomous systems. Understanding the spectrum of agent capabilities — and their limitations — is essential for leaders evaluating agentic AI for their organizations.

Tool Deep-DiveApr 9, 2026

ElevenLabs: The AI Voice Platform That Makes Emotion Audible

ElevenLabs delivers AI voice synthesis with emotional nuance that separates it from every alternative. With 3,000+ voices, 75ms latency, and expressive mode across 171+ languages, it is the infrastructure for voice-first AI experiences.

AI ToolsElevenLabsEnterprise AI
Leadership PrincipleApr 9, 2026

Hybrid Team Emotions: Designing for Feeling in the Age of AI

84% of workers are eager to embrace AI, and 56% simultaneously worry about job security. Leaders who ignore this duality lose both trust and momentum. A framework for treating emotion as a design variable in hybrid teams.

LeadershipAI StrategyAmazon
Business FrameworkApr 9, 2026

The PIEES Framework: 5 Ways AI Creates New Customer Value

Most leaders understand AI can improve productivity. Fewer have a strategy for creating genuinely new value. The PIEES framework (Personalization, Interaction, Emotion, Experiences, Stories) breaks down the five dimensions where AI transforms what you offer customers.

Business ValueAI StrategyInnovation
AI TerminologyApr 9, 2026

What Is an AI Persona?

An AI persona is the deliberately designed personality and emotional character of an AI system. It is not cosmetic; it causally drives behavior and adoption.

AI TerminologyAI GovernanceUX Design
Business FrameworkApr 2, 2026

Disruption by Non-Actors: When Your Customers Become Your Builders

The biggest AI disruption threat isn't from competitors — it's from customers gaining capabilities previously locked behind expertise and capital. An operations manager just replaced a $600K enterprise contract with an AI-built system.

Business ValueAI DisruptionBlue Ocean Strategy
Leadership PrincipleApr 2, 2026

The Jazz Model: Leading Hybrid Human-AI Teams

Leaders managing hybrid human-AI teams need a new mental model. Jazz ensembles — not orchestras — offer five principles for leading teams where humans and AI agents improvise together.

LeadershipAI StrategyHybrid Teams
AI TerminologyApr 2, 2026

What Is Shadow AI?

Shadow AI is the unsanctioned use of AI tools by employees without IT approval or security review — the 2026 evolution of shadow IT that's faster, harder to detect, and significantly more dangerous.

AI TerminologyAI GovernanceEnterprise AI
Business FrameworkMar 26, 2026

Value Chain Compression: How AI Is Breaking Pricing Models and Unbundling Industries

Two trillion dollars in software market cap evaporated in 30 days. Insurance brokers lost 12% in a single day. The hourly billing model is dying. Here's the framework for understanding which value chain links are next.

Business ValueAI DisruptionValue Chain
AI TerminologyMar 26, 2026

What Is AI Fluency?

AI fluency goes beyond knowing what AI can do — it's the ability to independently apply AI tools to drive measurable results. Only 5% of workers have it. Here's why it matters.

AI TerminologyAI FluencyAI Literacy
Leadership PrincipleMar 26, 2026

Working Backwards: How AI Transforms Amazon's Innovation Engine

AI compresses every step of Amazon's Working Backwards methodology — from synthetic user research to rapid prototyping. But the conviction behind the vision must remain human.

LeadershipWorking BackwardsAmazon
Business FrameworkMar 21, 2026

Why Nordic flat hierarchies are both the best and worst thing for AI strategy

Nordic companies deploy AI 20% faster than the European average. Yet only 26% of Nordic CEOs are involved in AI strategy. The same flat hierarchy that accelerates adoption is fragmenting governance. Here is how to fix it.

AI StrategyOrganizational CultureLeadership
Business FrameworkMar 19, 2026

AI Disruption: Two Lenses for Seeing What's Coming

Disruption means questioning whether your industry's operating model will still make sense in three years. Two lenses — value chain compression and new actor emergence — help you see where it's heading.

Business ValueAI StrategyDisruption
Leadership PrincipleMar 19, 2026

Team Tenets: From Leadership Principles to Practical Mechanisms

Leadership principles inspire direction, but tenets resolve the real tradeoffs your AI team faces every day. Here's how to write team tenets that accelerate decisions and align autonomous systems.

LeadershipAI StrategyAmazon
AI TerminologyMar 19, 2026

What Is an Agent Harness?

If the AI model is the brain, the harness is the body — the infrastructure layer that connects thinking to doing, and the make-or-break factor for agents in production.

AI TerminologyAI AgentsAI Infrastructure
Leadership PrincipleMar 12, 2026

Bias for Action Revisited: When Experimentation Cost Approaches Zero

Five months ago, the question was whether to try AI. Now experimentation costs have collapsed — what happens when bias for action meets near-zero cost iteration?

LeadershipAI StrategyAmazon
Business FrameworkMar 12, 2026

Rethinking Engineering Organizations: The Block-Coinbase Contrast

Two companies, two radically different approaches to AI in engineering. Block cut 40% and called it AI transformation. Coinbase shipped 3-4x faster without losing anyone. Which path creates lasting value?

Business ValueAI StrategyEngineering
AI TerminologyMar 12, 2026

What Is Computer Use?

Computer Use is the AI capability to see, interpret, and interact with computer screens like a human — clicking buttons, filling forms, and navigating applications without needing APIs or custom integrations.

AI TerminologyAI AgentsAnthropic
AI TerminologyMar 5, 2026

What Is Model Routing?

Model routing is the practice of directing different tasks to different AI models based on problem nature, required capability, cost, speed, and quality requirements.

AI TerminologyModel RoutingAI Strategy
Business FrameworkMar 5, 2026

"Which AI Should I Use?" Is the Wrong Question

Before selecting AI tools, define the problem being solved. Not all hard problems are the same kind of hard - and matching problem types to model strengths is the emerging leadership skill.

Business ValueAI StrategyModel Selection
Leadership PrincipleFeb 27, 2026

Leadership Principles in the Age of AI Agents

The same principles that built one of the world's most innovative companies are now the playbook for leading AI-powered organizations. Here's how seven of Amazon's leadership principles apply when your team includes agents.

LeadershipAI AgentsAI Strategy
Leadership PrincipleFeb 26, 2026

Committing to AI Direction When Everything Keeps Changing

In the previous issue, I explored the 'disagree' side of Have Backbone; Disagree and Commit. This time, let's tackle the harder question: how do we commit to a direction when everything changes every few weeks?

LeadershipAI StrategyInnovation
Business FrameworkFeb 26, 2026

From AI Activity to AI Value: Three Shifts

Most organizations I work with aren't lacking AI initiatives. They're running pilots, deploying copilots, building chatbots. What they're lacking is a clear line from all that activity to measurable business value.

Business ValueAI StrategyProductivity
Business FrameworkFeb 26, 2026

Intent Engineering: The Missing Layer in Enterprise AI

We've taught AI what to know. We haven't taught it what to want. That gap is why most companies still see no tangible value from AI - and the fix starts with something Peter Drucker told us decades ago.

AI StrategyAI AgentsEnterprise AI
AI TerminologyFeb 26, 2026

What Are Evals?

This Week's Term: Evals - structured tests that measure whether an AI system is performing to your standards, consistently and over time.

AI TerminologyAI SafetyQuality Assurance
Business FrameworkFeb 25, 2026

Building AI Agents That Work: 10 Design Principles for Business Leaders

Ten practical principles for leaders building or evaluating AI agent systems - whether for customer experience, internal operations, or any business function.

AI AgentsAI StrategyEnterprise AI
Leadership PrincipleJan 28, 2026

Have Backbone; Disagree and Commit in the Age of AI

I was at Tech Arena last week. This is one of the biggest tech events in the Nordics - a place to catch the leading trends, talk to startups, investor, politicians, and users.

LeadershipAI StrategyInnovation
Business FrameworkJan 28, 2026

Rethinking How We Design AI Experiences

For years, the design process for digital products has followed a familiar sequence: research users, create personas, map journeys, write problem statements, brainstorm solutions, wireframe, test, iterate.

Business ValueAI StrategyAmazon
Tool Deep-DiveJan 28, 2026

Shape of AI: A Pattern Library for AI UX Design

In Section 2 I argued that the old design process isn't producing great AI experiences - and that teams need new principles for building products people actually love.

AI ToolsTrustPerplexity
AI TerminologyJan 28, 2026

What Are MCP Apps?

In Issue #12, I introduced term MCP - the open standard that acts as a "USB-C port for AI," letting AI models connect to external tools and data sources through a universal interface. Since then, MCP has grown rapidly.

AI TerminologyClaudeMCP
Business FrameworkJan 21, 2026

Agent Teams: The Next Frontier of AI Business Value

I ran two sessions this week with AI champions at a customer I'm working with. The topic: what agents actually mean, and what the role of humans becomes when working with them.

Business ValueAI StrategyTrust
Leadership PrincipleJan 21, 2026

Strive to Be Earth's Best Employer in the Age of AI

It's been a tough few weeks for some of my former AWS colleagues.

LeadershipAI StrategyAmazon
AI TerminologyJan 21, 2026

What Is AI Orchestration?

This Week's Term: Orchestration - the coordination of multiple AI agents, tools, or capabilities to accomplish complex tasks that no single component could handle alone.

AI TerminologyCanvaBase44
Business FrameworkJan 14, 2026

AI Strategic Inflection Points: Transforming Business Models

Drawing on insights from MIT Sloan's Artificial Intelligence: Implications for Business Strategy program and Gartner research, this framework outlines key principles for successfully leading AI-driven transformation.

Business ValueAI StrategyInnovation
Tool Deep-DiveJan 14, 2026

Google AI Studio and Gemini 2.5 Pro: Enterprise AI Powerhouse

When Mika writes about paradigm shifts - about recognizing when optimization stops being enough - he's describing something happening right now in one of the most consequential business tools ever built: Excel.

AI ToolsClaudeMCP
Leadership PrincipleJan 14, 2026

Invent and Simplify: Lessons from an AI-First Leader

Sometimes the best insights come from people who've lived through what the rest of us are only reading about. This issue features a guest article.

LeadershipAI StrategyAmazon
AI TerminologyJan 14, 2026

What Is an AI Moat?

A sustainable competitive advantage that protects a business from competitors, borrowed from the defensive trenches around medieval castles.

AI Terminology
Leadership PrincipleJan 7, 2026

Hire and Develop the Best: Leading Hybrid Human-AI Teams

This month I onboarded a new team member. I thought carefully about what context they'd need to succeed - our goals, our working style, the projects in flight, where to find key documents.

LeadershipAI StrategyAmazon
Business FrameworkJan 7, 2026

The Unstructured Data Goldmine: Your Hidden AI Advantage

At the MLOps Sweden meetup last week, hosted at AI Sweden, I had two conversations that surfaced something worth spending time on.

Business ValueAI StrategyProductivity
AI TerminologyJan 7, 2026

What Are Centaur Teams?

This Week's Term: Centaur Teams - human-AI partnerships that combine human judgment with AI computational power, named after the mythological creature that was half-human, half-horse.

AI TerminologyTrustHuman-AI Collaboration
Business FrameworkDec 17, 2025

AI Readiness Assessment: Where Does Your Organization Stand?

When I work with executives, leadership teams, and AI tasks forces on their AI journey and stratgey, sooner or later a key question comes up: should they build AI solutions in-house, purchase them from vendors, or ado...

Business ValueAI StrategyInnovation
Leadership PrincipleDec 17, 2025

Deliver Results: Anthropic's Soul Documents and Value-Aligned AI

In 1942, Isaac Asimov introduced the Three Laws of Robotics - a set of rules designed to ensure robots would never harm humans. Simple, elegant, hierarchical.

LeadershipAI StrategyAmazon
AI TerminologyDec 17, 2025

What Is AI Inference?

This Week's Term: AI Inference - the process of running a trained AI model on real-time data to generate predictions, answers, or outputs. If training is learning, inference is putting that learning into practice.

AI TerminologyInnovationClaude
Business FrameworkDec 10, 2025

AI and the Future of Work: Beyond Technical Transformation

When we think about how AI will transform the workforce, we often focus on technology and tools.

Business ValueAI StrategyClaude
Leadership PrincipleDec 10, 2025

Ownership: Acting on Behalf of the Entire Company with AI

When I work with enterprise clients on AI strategy, I sometimes ask the following question: "Who owns the long-term implications of your AI decisions?"

LeadershipAI StrategyAmazon
AI TerminologyDec 10, 2025

What Is AI Slop?

This Week's Term: AI Slop - digital content of low quality that is produced usually in quantity by means of artificial intelligence.

AI TerminologyTrustNotebookLM
Leadership PrincipleDec 3, 2025

Earn Trust: Vocal Self-Criticism in the Age of AI

In 1997, Garry Kasparov became the first person to "lose his job" to AI when IBM's Deep Blue defeated him in chess. For years, this defeat symbolized humanity's vulnerability to machines.

LeadershipAI StrategyAmazon
Tool Deep-DiveDec 3, 2025

Perplexity for Enterprise Research

In this section I review one AI-powered application and demonstrate how it can be used to create value.

AI ToolsTrustPerplexity
Business FrameworkDec 3, 2025

Productizing Internal AI Tools: From Efficiency to Revenue

Slack started as an internal communication tool at a gaming company. AWS began as Amazon's internal infrastructure.

Business ValueAI StrategyAmazon
AI TerminologyDec 3, 2025

What Is MCP (Model Context Protocol)?

This Week's Term: Model Context Protocol (MCP) - an open standard that enables AI assistants to connect with external data sources and tools through a universal interface, allowing applications to provide context to ...

AI TerminologyMCPEnterprise AI
Tool Deep-DiveNov 26, 2025

Claude Innovation Skills: Systematizing Innovation with AI

Claude Innovation Skills: systematizing innovation with AI

AI ToolsAmazonInnovation